eCommerce optimization

The difference between success, average and „money-burning“

The key to success for all eCommerce and internet offers is their cost –effectiveness!

Your success is relevantly influenced by:

Relationship between visitors and customers (conversion rate)
Average order or contract rate of your customers
Amount of coverage of your products and services

Are these three factors on an interesting level, it is fun to multiplicate this success. The multiplication of your success through e.g. SEO-consequences, search engine advertising (adwords), conquest of new countries etc. is not only increasing your sales volume, but also –and especially- yourprofit!

You have...

...many publicity ploys, but are unhappy with your commercial success?
...successful products, but too few buyers?
...strong competition, which draws off your customers?
...the feeling that your online marketing expeditures deflagrate?
...turnover from your internet offers, but are unhappy about their gains?

We offer...

...help with the measurement and traceability.

Only the one who measures exactly can conclude rightly and start the right strategies.

...optimization of your conversion funnel.

A visitor has to pass various pages or steps to come to the ordering page. Inbetween those steps some potential customers suddenly leave the page. This should be avoided, reduced and optimized.

...segmentation of your potential customers.

Most of the offers are directed to different target audiences, the online offer is the least common denominator for „all“. Adolescents often have different needs than 30-40 year-olds. Men and women have different requirements concerning the expectations of a product. We support you with the identification, addressing and the „picking up“ of your target audiences. Seemingly „unsolvable“ persona-strategies can be applied easily and uncomplicatedly in exercise.

...segmentation and success optimization of marketing channels.

Every source, which brings you potential customers, should be analysed and optimized for its own. This is necessary for search engines, newsletters, displays and every greater source for your potential customers. The measurement of success for different sources is complex. Not only the successfull „last-click“ activity affects your strategy, also the complex analysis and optimization of the strategy which is built up through interaction or positive impact of single advertisement campaigns. Only the complex examination let you differ „winners“ from „money-burners“.

Every day with a configuration in online business, which is not arranged optimally costs a lot of money and unnecessarily reduces your profit. Your firm can only grow, when you profit commercially from eCommerce processes. We want to grow with you and support you by identifying and optimizing of your „winners“ and „money-burners“. We are happy to develop business plans for you and would appreciate if we could check the already existing possibility of realizing, optimizing or success maximization.

Let us take you high up into the clouds and get in touch with us!

Get advice today, without obligation!